The Edible Schoolyard Plant Sale Poster for 2017!

Here is my beloved pro bono client The Edible Schoolyard Project. Their annual plant sale is coming up once again! Don't miss it! May 13th at King Middle School from 9:00am to 3:00pm.

T-Shirt Design

Bartavelle Coffee and Wine Bar Tote and Mugs

Bartavelle Tote

Bartavelle Mugs

Chez Panisse Bastille Menu 2015

           

I had terrific fun with this Bastille menu for Chez Panisse last year. Alice Waters and I worked together, one-on-one, on the layout. Initially, the menu was to act as the placemat. However, when I suggested that the layout resemble that of the french flag, Alice took it one step further. Eschewing the placemat, we folded the menu into a tri-fold. As the guests arrived and sat, they were greeted by a celebratory red "40", surrounded by the french blue and white. It was not until the guests unfolded the menu, that the french flag presented itself disguised as a menu. This is the most satisfying kind of design project for me: it contains the experiential, the surprise, the humor.

      

                     

The Edible Schoolyard Project Plant Sale Poster

It's that time of year! The annual plant sale at the amazing Edible Schoolyard Project. One of my favorite organizations!

T-Shirt for The Edible Schoolyard Project

Great T-Shirts in production. Yay! Love The Edible Schoolyard Project in Berkeley. I deeply believe in what they do in their garden and classroom. They are changing lives there.

The Annual Edible Schoolyard Plant Sale Poster

I was asked to design the poster for this year's plant sale for The Edible Schoolyard in Berkeley. If you live in the area don't miss it.  The rooster was such a hit with the Chez Panisse staff volunteer poster, that it was requested I use it for the plant sale! I am hoping to make t-shirts for the event itself. To be continued!

Volunteer Poster for The Edible Schoolyard Project

I am working on a volunteer poster for the most freaking amazing edible education program, The Edible Schoolyard Project. The local and flagship garden is at the nearby King Middle School here in Berkeley, CA. The poster is to grow the connection and friendship between the garden and the staff at Chez Panisse. (The Edible Schoolyard is the brainchild of Chez Panisse's Alice Waters.)  

The Edible Schoolyard Project Newsletter

In 2011, Alice Waters decided to use the national spotlight of Chez Panisse's 40th Anniversary as an opportunity to introduce and discuss her passion of edible education to a larger audience. A part of this strategy was to rename the Chez Panisse Foundation to The Edible Schoolyard Project and launch its new identity and website. I worked on a newsletter with the newly designed assets of the Edible Schoolyard Project. I was like a kid in a candy store. I was able to chose from a rich palette of colors, badges, imagery and fonts. 

Eating For Education. 40th Anniversary of Chez Panisse Restaurant

Chez Panisse's 43rd birthday just passed quietly this year on August 28th. The big celebrations took place on the restaurant's 40th. I was brought in by the extraordinary Samin Nosrat for a special event "Eating for Education." It was an effort to bring a national awareness to Edible Education, and Alice thought to use the restaurant's big birthday as an inspiration for the event. I designed a logo, postcard, and flyer for restaurants across the country to educate and raise money for their own local edible schoolyards.

The 40th birthday celebration was quite massive, with many different events at many venues, and over a stretch of time. There were dinners all over the Bay Area, the restaurant itself had a open sidewalk cafe and the Berkeley Art Museum held a huge event for the public.

I had great fun designing the signage for the sidewalk cafe at Chez Panisse. Alice wanted the typography to look and feel like the Bar de la Marine from the original Marcel Pagnol trilogies. I also was asked to do a cheeky temporary tattoo design for the Berkeley Museum event. It read: I am edible. I added to the design Eat me, in Latin. I used the tattoo to introduce the newly re-designed identity of the Edible Schoolyard Project, done by Green Dragon Office, as well as an image of the radish that Alice uses as her personal symbol.  The tattoos were handed out to hundreds of people at the event.

Chez Panisse Bastille Menu

Bastille Day is a celebratory day at Chez Panisse, and a couple of years ago I was fortunate to be asked to design the menus. The menu is written around, and for, a garlic extravaganza; the building is swagged with garlic bulbs everywhere. I worked with Alice Waters directly and her design request was open. She just asked that it feel very french. The Gallic Rooster had the personality that we were looking for. I found the cheeky coq from a beautiful old patriotic poster but Alice wanted garlic in the image to fit the occasion. I drew the garlic bulbs and fit them in as though they were part of the original artwork.