Thursday, June 16, 2016

Chez Panisse Bastille Menu 2015


I had terrific fun with this Bastille menu for Chez Panisse last year. Alice Waters and I worked together, one-on-one, on the layout. Initially, the menu was to act as the placemat. However, when I suggested that the layout resemble that of the french flag, Alice took it one step further. Eschewing the placemat, we folded the menu into a tri-fold. As the guests arrived and sat, they were greeted by a celebratory red "40", surrounded by the french blue and white. It was not until the guests unfolded the menu, that the french flag presented itself disguised as a menu. This is the most satisfying kind of design project for me: it contains the experiential, the surprise, the humor.


No comments:

Post a Comment